Explore. Buy. Sell.

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Suppliers. Retailers. Consumers.

Get started with FREE tools, and upgrade as you grow

Virtual Diamond Boutique

Forget old-fashioned spreadsheet technology and waiting for return phone calls and email responses. Virtual Diamond Boutique puts the world’s finest diamonds, gemstones, and finished jewelry right in your hands. Rich visual search and in-app communications transform the sourcing experience and make you more efficient and effective than ever before.

Sell more

The right product. At the right time. Makes work feel like play.

Sell More Diamonds

Your biggest diamond-buying audience is Millennials. Serve them from their smart-phones – which is where they live! – and offer them the options they expect.

Sell More Gemstones

It’s not possible to stock every gemstone a customer wants – but that shouldn’t stop you from selling them! With VDB’s massive gemstone marketplace, sell from the app today and deliver tomorrow.

Sell More Jewelry

Retailers today compete with the vast options of the internet – but when it comes to stocking inventory, that’s impossible. Solve the problem with VDB’s extensive finished jewelry marketplace.

Lab-Grown Diamonds

Be prepared for all consumer preferences with VDB’s marketplace for lab-grown diamonds. It’s the largest lab-grown selection anywhere.

Create Store Traffic

Getting people into the retail store means catching them first online. Using VDB’s suite of apps, retailers can compete for online attention, then convert those customers to in-store visitors.

Create Retailer Loyalty

Make your retailers’ lives easier by putting your inventory in the VDB app, and in their hands. Streamline communications with in-app messaging. Give them back some time. Be a hero.

Better Sourcing

Delight your customers without breaking the bank on inventory. VDB’s powerful virtual showcase makes it easy to give your customers the choices they want without taking a cash-flow hit. Who said you can’t have your cake and eat it too?

For Retailers

For Manufacturers

For Dealers

Source Better Products Faster With the VDB App

VDB Solutions

Powerful alone. Unbeatable together. VDB’s full stack of software apps for marketing,
sales, and customer service give you all the tools you need to grow your business.

B2B Custom App

Tired of waiting for the next trade show to find new customers and take orders? Go 24/7 today with VDB’s app. Branded with your logo and colors, VDB is the industry sales force you’ve been missing.

E-Commerce Solutions

VDB works seamlessly with your Shopify or WooCommerce site. Branded with your company logo and colors, your website visitors will have a seamless experience of your vastly expanded inventory.

B2C Custom App

Brand the VDB app with your company logo and colors. Use it in your store to engage visitors, and online to attract them to your store.

VDB Sales Genie

The app-based selling system for jewelry retail stores that allows you to engage customers longer and personalize their in-store experience.

iFrame Solutions

Maybe you aren’t ready to update your website, but you need to do something, now. With a simple snippet of code, share the VDB marketplace with your customers right inside your existing website.

API Solutions

What is API? Mostly, it’s a fancy way of saying that we’ve built the VDB solutions environment to easily integrate with other technology you may be using for marketing and selling.

Your Own App

White Label Solutions to Build Your Brand

You know you need an app. But apps are expensive, and app developers rarely understand your business. What’s a business owner to do? Get a custom app from VDB! With options starting as low as $2/day, there’s an option for every jewelry business size and goal. Let us worry about the technology, so you can spend your energy making your brand shine.

Your Branding

Your Colors

Inventory Options

Upcoming Events

Meet VDB at the following:

AGS Conclave

Visit Us

Denver, CO

CBG Buying Show

Booth #

Las Vegas, NV


Booth #

Sands Expo

Our Founders

Over 95 years of combined jewelry industry expertise.

Tanya Nisguretsky

Tanya literally grew up in the industry, and has extensive experience in trade. She is President and CEO of Illuminex Diamonds, and Co-Founder and CEO of Virtual Diamond Boutique. Tanya’s experience with Illuminex helped her see the need for more efficient and effective sourcing and selling tools for her retail clients.

Leon Bitelman

Leon emigrated to the United States at the age of 32, and soon found himself as a partner in Verragio. Later, he launched Shenoa and Co., and he is a co-founder of Virtual Diamond Boutique. He is a testament to the fact that age does not matter when it comes to learning new things.

Gil Ohad

Gil spent over 15 years experience in sales for major brands, including Fabrikant and Yerushalmi Brothers. But his heart is in technology, and eventually, he found a home with VDB. As one of the founding forces of VDB, Gil strives towards finding solutions for today’s jewelry industry.

Join the Revolution

Start Growing with VDB Today